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Exporting
Fruitpackers started marketing and exporting fresh apples in its own
right in 2000 and now sells 80% of its fruit direct to market. Having
built strong long term relationships with reputable receivers who in
turn have solid programs in the supermarket chains, Fruitpackers have
taken a long term quality driven approach as this is seen as the only way of achieving the best returns consistently.
Local Market Sales
Fruitpackers have built a very strong local market program for fruit
packing and delivery all year round to various wholesalers and
supermarkets. In addition to providing good returns, this provides
another strong option for the placing of fruit. Fruitpackers run a year
round packing programme ensuring that we enter the busy export season
with experienced staff who know fruit, the systems and how to achieve
the highest pack out statistics possible from the fruit supplied.
Therefore our growers enjoy best possible pack outs, and our markets
receive better quality fruit
Local Processing
Fruitpackers have established their own processing factory
to supply soft-pack fresh diced pie mix or sieved apple pulp to the
food industry. This offers an alternative to juicing apples, and it has
allowed us to build a strong customer base with bakers and the
manufacturing sector while broadening the use of apple based products.
Being a grower co-operative provides
a number of strengths and advantages.
These include having a high grower input and close
associations with our markets resulting in good open communication between
grower and customer to ensure customer requirements are met. We pride ourselves
on our customer focus and the strength of the relationships that we have built
with our customers.
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